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This paper presents the results of the research conducted with the help of cognitive cybernetics about the “mass” factor from the theory of totalitarianism. According to the expert system model, “big data” analysis sought to discover knowledge for assessing the future status of digital social connectivity. Originally developed models and methods of cognitive and computer…

In acronym Captology – Computers as Persuasive Technology, a persuasive component (lat. persuasibilibus – enticing) refers to the persuasive stimulation by intelligent technologies. Latter being transitive and interactive as intelligent systems, they have imposed, by their persuasivity, a ‘cult of information’, after which information has become a type of goods that as a utilitarian resource…