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Keyword: Customer LoyaltyOpen AccessArticle
5 Pages, 887 KB 
The Effect of E-Service Quality on Customer Satisfaction and Loyalty (Case Study at E-Marketplace XYZ in Indonesia)
Abstract:
Online transactions make it easy for people to get products or sell the products through online applications. The success and failure of online sales depends on how satisfied and loyal the customer is to the service of the product or business which can certainly influence and increase competition between the online sales industry. Based on…
Read More(This article belongs to Section Information Systems in Computer Science (CIS))